Do Google ads work? Yes! …if done properly

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Running Time: 10:48

Date: 01/04/2022

SEM or Search Engine Marketing is paid or pay-per-click ads, the ones that appear at the top of search engine results pages and drive visitor action and engagement.

Leigh Hanney, an SEO and analytics specialist and the founder of DataCraft Digital, is a huge advocate of SEM. He outlines five ways you can build an SEM strategy.

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Leigh Hanney, DataCraft Digital